Le Cordon Bleu
Client
Le Cordon Bleu
Date
© 2020 - 2021
Categories
Strategy - Graphic Design - Branding
The table is served
Over 125 years of culinary tradition.
Our Work
Le Cordon Bleu is an ideal mixture of classic French cuisine and modern cooking techniques, and our team wanted to reflect that dichotomy while working on the rebrand for the school.
Le Cordon Bleu is the place where chefs from all around world go to learn and feel inspired by food and that’s the story we wanted to tell visually.
About the project
Our collaboration with Le Cordon Bleu covers a variety of aspects from their digital presence through their social media feeds.
ABOUT THE PROJECT
Content as tasty as a dish from Le Cordon Bleu
A balance between delicious food imagery and inspiring assets that truly represent the experience of studying at a Le Cordon Bleu campus is the key to capturing the essence of the brand.
Our approach
We are constantly trying new formats
in order to experiment with the pieces we create,
keeping the content fresh, relevant and flavorful.
ABOUT THE PROJECT
Bringing a piece of Le Cordon Bleu to your home
From magazine ads to newsletters to online banners to a full social media overhaul (that included strategy, copywriting, design & paid media), we cooked all the ingredients needed for a delicious digital masterpiece. Bon Appetit!
ABOUT THE PROJECT
Combining the flavors of LCB with the Raxo spice
Le Cordon Bleu is synonymous with culinary excellence worldwide, so it’s no surprise that we were excited (and a bit hungry afterwards) to work with them and give the brand a new look & feel online.
Our Process
Highlighting the
right elements
When it comes to creating the newsletters (and the overall content) for the brand, it’s important to select the most relevant items for our audience each month - whether we’re talking about their news site or their online shop.
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