Bruin Sports Capital
Having loved the work RAXO had done for several of their portfolio companies like IEG and EngineShop, Bruin came to us to design and develop their new website, while simultaneously launching their new branding. We hit this one out of the park. Leveraging a combination of WordPress and React frameworks, we built them an easily manageable, blazingly fast new site.
We used a typeface that is bold but also corporate for the look and feel of their new site.
Using black & white along colored imagery allowed us to keep the site’s look and feel corporate but also exciting. Bruin works with a lot of Sports companies so it only felt right.
With a full UX strategy, we were able to create a seamless experience for the user to learn a wide array of information without it getting lost or cluttered.
Versatility and Grace
Displaying the company’s history and backstory in a way that is enticing and clear to understand.
Meet the leaders
Profiling the founder and leader of such a dynamic organization in a way that makes you want to know more.