Add Culture
© 2021
Branding - Technology - UX-UI, Web Development
Our seat at the table
Ad+d Culture is Raxo’s call to the ad world to give BIPOC creators the seat at the table they rightfully deserve, as key contributors to our culture and to the industry.
ABOUT THE PROJECT
With Ad+d Culture, our team used its skills, talents and diverse POVs into good use, creating a platform for fellow BIPOC creators to thrive.
About the project
For this project, we used a minimal yet elegant typography that would match the tone of the content and its mission.
→
ABOUT
THE PROJECT
01/
+ Digital & Make it tangible
Amplifying the voices that set the tone
ABOUT THE PROJECT
For this project, modernity takes the lead, with dynamic graphic elements giving a cutting-edge vibe to the final result.
Our approach
Designing Ad-d Culture’s voice
Grid Preview
→
ABOUT
THE PROJECT
01/
+ Digital & Make it tangible
Amplifying the voices that set the tone
Our goal
more projects