PerfectSuit

Who:

Hugo Boss


What:

Hugo Boss, the luxury fashion house, introduced separates as a new option for their customers. Separates allow customers to customize the suit they want by combining different fits, sizes and colors of jackets and pants to best suit their body type. With the launch, Hugo Boss was looking for a unique and dynamic in-store tool. Partnering with Coloredge, RAXO provided a fully interactive touchscreen experience, featuring a responsive mannequin and social media/email integration.


Where:

Design. Animation.

Partnering with Coloredge, RAXO provided a fully interactive touchscreen experience, featuring a responsive mannequin and social media/email integration

Responsive
Design




find the perfect fit for your body

The user can select the perfect body type that will help them tailor their suit.

Tailored to fit closely to the body

With detail oriented selections, the user goes through different options for a fit that hugs the body the way that they want it to.

Choose your sport coat & Dress pant

With an aray of fits when it comes to suits, the user can customized how they want their sport coat and dress pant to fit.