Who:


Base

What:

Every year over 275,000 U.S. school-age children diagnosed as high-functioning with learning disabilities, ADHD, or ASD graduate from special education programs, making independent post-graduate living next to impossible. BASE develops and manages urban co-living residences for these young adults. BASE came to RAXO to help give them a brand identity, and we could not feel more honored to be entrusted with this responsibility.


Where:

Branding

Branding

We created branding that is minimalistic and clean yet inviting and open. We wanted to focus on an inclusive color palette that reflects on Base’s mission statement. 

ICONOGRAPHY & COLOR
IMAGE & TYPOGRAPHY